Cultivated: The Elements of Floral Style

Elevate your floral design to fine art in this richly informative work on the principles of floral style. Floral designer, photographer, and teacher Christin Geall emboldens designers, gardeners, and entrepreneurs to think differently and deeply about their work with flowers and floral design, as she draws upon the fine arts and historical sources—whether exploring Baroque music, the paintings of the Impressionists, or the work of floral innovators like Gertrude Jekyll and Constance Spry. Covering all aspects of floral design, including choosing flowers and plants to grow and arrange, selecting tools and vessels, balancing color and form, and even photographing and selling arrangements, Cultivated offers universal lessons for all levels of practitioners, budgets, and materials. Geall’s stunning photographs of her own lush designs illustrate techniques for creating brilliant arrangements that spark the imagination.